This is a shocker.... the idea to have more nominations for producers at the Oscars came from Bill Condon and Laurence Mark who most assuredly would have seen a Best Picture nomination had the rule existed when DREAMGIRLS was in contention. And even more shocking the head of the committee was Tom Sherak, a marketing dude. Plus "marketing guru Cheryl Boone-Isaacs" was also on the committee that pushed this one through. Hmmmmmm. And it all came out of a post-mortem following the OSCARCAST.
I'm glad this decision was all about honoring more ""excellence" and not some ploy to get producers more noms, the show higher ratings, and bump up the profiles of marketing executives.
Link to Los Angeles Times article.