Saul Bass was one of the great masters of graphic design: his film titles and movie posters for VERTIGO (1958), ANATOMY OF A MURDER (1959), and so many others are legendary. He worked from the 1950s to the 1990s and among his last credits were the Martin Scorsese films GOODFELLAS (1990), THE AGE OF INNOCENCE (1993), and CASINO (1995).
Although Bass was certainly active in the 1970s, as a fun tribute (and somewhat of a parody), someone created a STAR WARS title design in the style of Bass. Much of the best of Bass has been posted on youtube. Below are embeds of the titles from THE MAN WITH THE GOLDEN ARM, ANATOMY OF A MURDER, and the brilliant and funny reimagining of STAR WARS.